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Learn more about the academic programs we are delivering in Fall 2025. If you have any questions about part-time studies, please contact us.

 

Applied Data Mining and Modelling

BAN230

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BAN230 - Applied Data Mining and Modelling

This course is structured along the 4-stage process of data mining, i.e.: (i) Problem Identification, (ii) Creating the Analytical File, (iii) Conducting the Analytics, and (iv) Measurement and Implementation. Students will learn how to both identify and prioritize business problems, while appreciating the importance of data and the data audit process. In addition to exploring the key principles in designing analytical reports, advanced data mining and modelling are discussed. Moreover, methods for measuring and deploying solutions are explored.


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